Susana Smith Bautista, museum expert: today’s museumgoers look for experiences

Posted on December 15, 2012

Susana Smith Bautista, Ph.D. is an expert in museums, art, technology and digital culture. In her research, Smith Bautista has looked at the role of museums in the digital age: how new technology has affected the museum practices and the cultural contexts of how the museums use the new technology.  Smith Bautista sees that the museumgoers of the digital age are looking for experiences – just going to look at art is not enough. “Museums accept that,” she says in the video.